In Singapore, the National Arts Council is the highest order in terms of art. The aim of the organization is to successfully create a global community of individuals that have great appreciation of the art work done by Singapore's excellent artists. This organization focuses mainly on more traditional and futuristic art style, artist and companies. The council is funded by partnership, grants, art housing and funds facilitated by the industry. Artist and art groups are developed by NAC in their attempts to fortify the professionalism of the art industry. They have also coupled with IPOS in order to promote better understanding and awareness of the Intellectual Property and the protection in the art industry. During April, NAC host a variety of workshops for the World IP Day celebration . They will use this opportunity to spread CreaTIPs in a majority of art forms. You will get the chance to get any queries you may have answered by the IP Practitioners that will be present at the event.

CreaTIPs for NAC Music MICapella (featured in the image) is a vocal band formed in Singapore that is known for its creativity and exuberant stage performances.

MICappella is a Vocal Band that represents Singapore's next step in Contemporary A cappella music. Comprising of 4 guys and 2 girls. This band is known as the first runner up for Sing-Off China which is a Chinese reality TV singing program. They have a very unique and influential energy that has brought back an edgy spin worldwide acapella performances and performers. Being nominated for four awards has made this band a prestigious one. They were also receivers of the Capella Community Awards in 2013 making history in Singapore. The success of this band has even reached Hong Kong s they represented their country in the Asian Pop music festival. They were the first band with a Singapore nationality that has performed in the A Cappella festival in London England. They have had the luck of performing with stars such as the Single Singers,

Khalil Fong, Girls Generation, Suede, Korean superstars and many British rock bands. In the US, North Carolina to be exact, the band has shared the headline with professional showcases at the SOJAM festival. The way they perfectly combined mandarin and English music genres, ensure the band always satisfy their fans and leave them wanting more.

Benjamin Ang

This litigation lawyer pulls from a diverse pool of career experiences. These include the practices of litigation, some in house legality and tech consulting. This man has worked for one of Singapore's distinguished law firms. The firm handles the in house counseling for an international software and trans-media company. He has also done some IT consultancy work for companies in law. As a teacher, Benjamin Ang love to share his knowledge and experiences with his students and he doesn't put a limit on the knowledge he shares. Whether it is knowledge on Intellectual Property, Media Law or the Procedures for Digital Forensics, he enjoys sharing. He is a regular appearance at tech conferences and has been on many occasions, the public speaker at legal regional conferences. He is a published writer that specializes in tech law, media law and intellectual property law. Benjamin is a singed music producer and remixer of electronic music. He is signed to Afa-Matrix, an international independent recording label. He is responsible for the content and intellectual property for the Electronic Music Lab located in Singapore's

National University center for the Arts as the main tutor. He is the creator of this particular intellectual property used in the institution. This is a teacher that is not afraid to teach and in every capacity that he is capable to. He is a signed musician and a published writer that believes in sharing his knowledge with anyone that is willing to listen and learn.

Baybeats is happening in SG later this year 14 - 16 Jul 2017

The biggest music festival of its kind in Singapore and the region, Baybeats presents a fist-pumping line-up showcasing prominent Singapore and international acts, covering genres including folk, pop, metal, post-rock, emo, punk, electro and everything in between. So reach out and rock on at Singapore's very own alternative music festival.

For young individuals with a passion for music and have the chops for writing or photography, the Baybeats Budding Editorial programme is your chance to hone your skills further, join the team and be a voice for Baybeats. Learn from Writing Mentor, Eddino Abdul Hadi, or Photography Mentor, Aloysius Lim, and work as a team under the guidance of Honeycombers Editor, Kevin Ho, to provide editorial and social media coverage for Baybeats. Since 2010, the Baybeats Budding Photographers mentorship programme has been sharpening the skills of promising young shutterbugs every year. Each year, six amateur photographers are chosen to participate in photographer Aloysius Lim's specially designed structured series of workshops and critique sessions. The Baybeats Budding Writers mentorship programme has been running from 2014, building a community of writers covering the growing music scene in Singapore. Under the guidance and mentorship of Eddino Abdul Hadi, our budding writers learn more about music journalism, and become voices for the Singapore music community. The Baybeats Budding Editorial programme, brings together both Budding Writers and Budding Photographers programmes, to form teams of writers and photographers covering the behind-the-scenes activities at Baybeats. Participants may apply according to their interest and expertise in the field of Writing or Photography.

Since 2007, Baybeats Budding Programme has discovered and showcased many Singapore bands that showed they had the chops to perform in Baybeats. Your band could be amongst the budding bands this year. This isn't just a chance to show Singapore you've got what it takes to turn it up to 11. This is also an opportunity to commit to working with respected music mentors to take your band to the next level.

Bands that make it through the auditions earn the chance to hone their skills in a mentorship programme helmed by prominent Singapore music industry veterans, with special workshops on marketing, production, recording, performance techniques and more.

For more info about Baybeats head on over to the official Esplanade site.

Singapore's music history has enormous musicians and bands who presented remarkable shows to entertain people. Every artist was a bundle of qualities, which used to bring smile on audience face. The era of 1960's gain popularity for live music and events. In that scenario a band was formed by Victor Woo and Eric Tan in 1964, which was named as “The Trailers”. The band was famous for presenting original compositions even they successfully commercialized their numerous releases.

The original and best compositions of band which became famous were ‘Do It Right and Don't Laugh (You'll Cry)'. There were few top numbers, which were considered as selected Discography compositions. The list starts from “Do It Right” presented in 1966 and lasts till “I'm Ready now (Oct 1968)”. The band was reformed multiple times.

The formation of band took place in September 1964, where Victor Woo played lead guitar. The bass guitar was handled by Eric Tan and later Tony Zee and Suppiah joined the band as rhythm guitarist and drummer. The band's first line up never remained for long; it eventually changed time to time. The first change occurred with the removal of Suppiah from drums. Tony Zee took his place and the space of rhythm guitarist was filled by Edmund Tan. The band gave an invitation to Vernon Cornelius in late 1963 to become the lead vocalist of band. There again replacement occurred for betterment as Benny Koh who was introduced on the place of Cornelius became a popular name in fans. The replacements and introductions went on from Michael Teo to Jimmy Chan and Patrick Foo on Keyboard.

The band didn't remain same at all with many replacements and introductions. The style and sound of band took vibrant changes for better performance. The members of band gave a try to instrument music. The flamboyant style of Cornelius gave a professional look to band with it they added showmanship to their profile. The young audience had a craze for Koh's vocal style and the contemporary formation presented by Teo on keyboard made audience freaky. The band never stopped from experimenting and making changes to their colleagues even some also joined other famous bands of Singapore like as ‘The Quest'. The main two who joined The Quest were Cornelius and Chan. The last updation in the style of band was featuring Woo and Tan with saxophone. They got appreciation for that addition and it was the last change also.

There was no stable venue of band as their inception defines. The band performed on different events like as tea dances, night clubs, radio and even television. The popularity graph of band inclined, they were busy in performing numerous live shows. In September 1965, band formed a company named as ‘The Trailers Enterprise'. The company started offering fully woven stage acts and the name given to it was “Trailers Spectacular”. The band appeared on various special events as Singapore Badminton Hall's Pop Favorite'65 and “Shindig-T” was part of Pop Stars on Parade '66 Kuala Lumpur, Malaysia. A presentation of regular stint was there by band at New Penangway. The band attended a Sunday Tea dance at Golden Palace also with it they gave the Early Bird Show at Odeon Theatre. Hotel Malaysia now called as Marco Polo Hotel, Goodwood Park Hotel and Barbarella at Ming Court Hotel were common places where band did their performances.

The Trailers got commercial success and recommendation in 1960s' which was available to few at that time. The record released by the band was a blockbuster and remained in music top charts for 14 consecutive weeks without any competition. The bands of that era were making regional versions of famous American and British songs. Their second release was also a chart topper; the main reason behind their successful rating was originality. They also have a plus point that they were having both music formations Western and Asian. Phoenix Theme track of band is still popular as it became Chinese New Year song.

After a decade long recognition, the band started imparting. The lead guitarist and co-founder of band Victor Woo left band in December 1970 to make career in computers. His replacement was Derrick Danker, but band left recordings till 1972. The recordings had lost its charm till that time. The band performed firmly till mid-1970s' at public places. Another co-founder of band Eric tan did work for The Straits Times and other sectors. He specifically won award for his song ‘I AM What I AM'. He played with different famous bands even at night clubs and hotels. The reunion of band occurred occasionally for nostalgia and charity concerts.

Sony the special entertainer started its career 69 years ago in Tokyo, Japan. In the beginning of its introduction into the market “Sony” is called as TTK, but later in the year 1958 it changed its name as “Sony”. Out of the four big recording companies in the world, Sony is the second largest recording company and is controlled by Japan's Sony, which is the subsidiary of the United States. As years passing on, Sony music entertainment spread its consultancies globally.

May 21, 2015 is a miraculous day for Singapore people, as Sony launched a first music consultancy under its brand name “Sony Music”. The main idea behind launching the Brand Solutions Hub is to focus on regional marketing in Asia Pacific. The hub is operated from Singapore. To meet the needs of the clients the new set up offers innovative music solutions and to develop music talent locally and globally. Sony is sweeping the music industry for years together and offering various services like consumer research,song writings, consulting and reward programs. Along with other innovative programs, Sony started its first Brand Solution Hub, which is a music marketing consultancy which runs towards to expertise in the fields of consumption trends and lifestyle choices of the music lovers and its related statistical analysis. In the year 2014, Sony implemented a music sales across South Asia. This was promoted to illustrate the different patterns in music plays. With this, Sony started developing the music consultancies to increase favorable circumstances globally. To get recognized Sony recently signed on some of the innovative programs and planning to increase the number. The main target of the Sony company is to launch a hub to elevate the Singapore people's talent and to give them a regional status as well as global status too.

Chairman , Denis Handlin AM and President of Sony Music stated in his report that “Brand solutions Hub” analysis, benefits the brand owners and media agencies to reach the customers. He also appreciated the Singapore Economic Development for supporting the music industry in Singapore and also in export music markets. From 1960 onwards Singapore is craving to develop local music industry, and some of the popular bands like Thunderbirds proved themselves and reached the global levels, now this Internationally music monopoly launched a new innovative hub where the local music lovers can get a chance to improve their talent and compete with the global market. The newly launched hub caters to its clients and makes them to know the latest trends and act accordingly.

The director of the Singapore Economic Board on inaugural occasion expressed that this is a wonderful opportunity for Asia Pacific region to reach to international levels. He also stated that hub will concentrate on digital distribution and on partnership content to export. This hub drives towards the innovation and various lifestyle trends and help the industry to reach higher levels.

To know the exact trends of the music industry, Sony conducted several rounds over 3000 people aged 13 years and above to understand the co-relation of the music and their trends towards the audience. Sony expanded its study to Malaysia, Taiwan, India, Hong Kong and so on. The New York report in 2016 stated that Sony is going to analyze the latest trends of the audience and make the local music lovers to improve, according to the new trends by comprising some of the important recordings. Sony is the only creator of new lifestyles and by bringing changes and entertainment around the world. They are the experts in their business and the only company which delivers electronics to music where the latest trends require.